CONSIDER THE PICKLE in which Ferrari finds itself. Consumers want SUVs. Regulators want electrics. Thus will the iconic car company make a plug-in hybrid SUV, to be called the Purosangue—Italian for thoroughbred. Quotidian demands, met. The true Ferrari aficionado, though, does not want vehicles that cater to hand-wringing bureaucrats or drivers who need to do things like go places with their kids and groceries. Which is why, at its Capital Markets Day conference this week, the automaker announced the launch of a new vehicle line it calls Icona.
The line starts with a pair of sports cars that mix classic racing style from the 1940s and '50s with the best that 21st-century engineering has to offer—including the most powerful engine Ferrari has ever made.
The two cars, the Monza SP1 and Monza SP2, are nearly identical, except the SP2 has room for two humans, and the SP1’s tonneau cover blocks off half the cockpit, leaving just enough room for just the driver. The cars are styled simply, with nary a bold line or hulking wing to be found. A slight narrowing at the waist gives the Monzas a near-hourglass figure. As Ferrari’s press team puts it, “Visually complex solutions, such as those seen on recent racing cars, have been avoided.”
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